John E Avocado on LinkedIn: #johneavocado #positiveavocado #tribeavocado #coffeecupchuck #omnilifevr… (2024)

"Step into the Future with Mixed Reality TV! 🌟""Welcome to PaidToPlay.live, your gateway to an immersive entertainment experience like no other! Dive into the world of mixed reality TV where the boundaries between the virtual and real blur into one captivating adventure. 🚀 Explore thrilling worlds, engage with your favorite characters, and unlock endless possibilities right from your screen! Ready to redefine entertainment? Visit PaidToPlay.live now and start your journey today! #MixedReality #PaidToPlay #ImmersiveEntertainment"

🌟 Platforms like Roblox and games like Wordle are driving engagement and boosting revenue. Is this the next big opportunity for television? Could turning TV program guides into interactive experiences transform viewer engagement and make a channel the ultimate destination? 🎮📺 #Marketing #VideoGames #Engagement #DigitalTransformation #Innovation

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Gen Z and Gen Alpha are growing up in a world where pixels and reality blend seamlessly.And their demand for more immersive experiences and features when it comes to viewing live sports exists now, not just in the future.@Deloitte report that 37% of Gen Z want control to stream different angles of sports broadcasts, with 31% from the athletes point of view.I only see that increasing in the future.Using existing sports tracking data and our new exar.live platform, we’re beginning to make this a reality for partners now.The era of Spatial Sports Entertainment is here.#sportstech #streaming #sportsbiz

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Gaming - the most powerful Ents media worldwide: 40m players in UK alone. Wow. Reflective event last week for marketers, with a focus on 2024 brand game plan approach and not making easy mistakes…Recognise the natural cultural shift already in play; a new comms channel vertical via gaming / virtual experience spaces.Identify a true value sweet spot: work with experts and fans to gain deeper connections and immersive narratives. Nail a long term halo effect, not short.Experiment and go again if it doesn’t work - be diverse when it comes to audiences and you will uncover a whole new IP ecosystem.Looking forward to seeing where we go next in this space at Jellyfish - and aligning all extra perspective thinking to our client, the gaming legend of them all, Candy Crush King !

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The changes that #digital platforms have undergone in recent years cannot be ignored. We all consume content, but we are also all essential contributors to its creation. For advertisers, this should be a guiding principle to understand how people expect to be addressed across different media, whether it's social networks, streaming platforms, or #videogames. 🎮🤳 Learn more about the role of #contentcreators in video games and how can brands take advantage of it in this column written by Juan Pablo Veiga, VP of etermax BrandGamification. 👇https://lnkd.in/dFftmJM5#BePartOfTheGame #BrandGamification 🔥

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🇺🇸 We’re on our way USA.📺 We’ll be talking at the one and only #UnrealFest, hosted by Epic Games, in New Orleans. With the value of video game advertising scheduled to overtake TV advertising after 2027, and U35s already spending more hours playing video games vs watching TV… We’re excited to talk about how broadcasters, and other IP holders, can continue to tell their stories before, during and after audiences are migrating, so they can continue to grow.📅 We’ll be sharing the lessons we’ve learned in bringing shows and IP from ITV, BBC, Channel 4, RTL and Netflix into this space, alongside the opportunities we think UEFN offers to allow storytellers of *all* backgrounds and skillsets to finally be able to leave their mark on this space.🎥 We’ll also, of course, be plodding around New Orleans for just over a week. So definitely keen to meet as many people as possible, and maybe get an inside scoop of where a few British tourists should be spending our time. So please drop a DM if you’d like to chat (about work or New Orleans).We’re in room 257 at the New Orleans Convention Centre on October 3rd at 1400. Our presentation does contain some spoilers… (nothing from a game or show that isn’t at least a year old). DM for the spoiler list to make sure you’re safe.#unrealengine #unrealfest2023 #UEFN #epicgames #metaverse #broadcast #streaming #tv

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Looks like I'm going to Summer Game Fest! 🔥 First time for me (any tips??). If you're heading there in a few weeks, let's sync! If you haven't worked with GG Talent Group before or it's been awhile, my team just produced a fresh agency capabilities deck that includes information on our full suite of agency offerings, services available via Loaded, and a new batch of case studies. 🤝 Drop me an email or DM if you want to check it out! #gamedevs #gamingindustry #creatoreconomy #summergamefest

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👀 Have yous seen the brilliant use of AR to create better football broadcasts? 🏈 In the last XR/AI Pub Crawl with Lisa Peyton, Ricky Houck celebrated the accelerated development of AR for live football viewing. Filtered broadcasts from Disney and Nickelodeon created a completely original family-friendly experience, incorporated beloved characters with fundamental terms. 🤔 What does this mean to the next generation of fandom? 🤔 How does this create new, amazing opportunities for sponsors? 🤔 How can this transcend language barriers and facilitate global sports experiences, like the Olympics and World Cup? We're here for it. #gencitylabs #ar #xr #superbowl #broadcast #marketingtrends #futureoftv #futureofmarketing

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🏈 Super Bowl 2024: Where Technology Meets Iconic Entertainment This year's Super Bowl transcends traditional sports, marking an evolution in entertainment by merging the charm of SpongeBob and Patrick with cutting-edge broadcast tech. Celebrating 25 years of SpongeBob, the "Sweet Victory" performance not only entertained but also showcased the power of storytelling to connect with diverse audiences. With innovative simulcasts on Nickelodeon and Univision, this event highlights a new era of engagement, promising a record viewership. It's a clear signal that the future of broadcasting will thrive on creative collaborations, leveraging technology to reach and captivate audiences in novel ways.Looking ahead, I'm thrilled about our upcoming collaboration with Nickelodeon next year. Their expertise in captivating storytelling aligns perfectly with our vision, promising to elevate our project to new heights of innovation and audience connection.Let's discuss: How do you see technology further transforming entertainment?#SuperBowlMagic #SpongeBobSuperBowl #BroadcastInnovation #FutureOfEntertainment #TechEntertainment

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For those that ask, “what have you been up to lately”, here’s a sample of that answer…please reach out if you’d like to know more about our services or want to discuss a potential project.

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